With the support of Invest in Georgia, one of the most renowned chocolate producer companies in the world - Camille Bloch has decided to grow their own hazelnuts in Georgia.
The Swiss company, which has a 91-year history, will cultivate hazelnut plantations in Georgia, the harvest of which will be used in their -famous brands.
"Despite the ongoing global challenges, we have managed to bring one of the largest international companies to Georgia. We are pleased that, the Swiss company expressed such confidence and after several years of cooperation, has decided to invest in Georgia, "- states the CEO of Enterprise Georgia, Mikheil Khidureli.
It should be noted that, the first 50 hectares will be planted in January 2021, and in total, the project will include plantations on 650 hectares. A first harvest is expected in about 5 years. The total investment of the project is more than USD 10 mln.
“This is a very big step for Camille Bloch. Hazelnuts are a core component of our chocolates, and the company wants to take responsibility for this strategic part of the value chain. Every year, more than 700 tons of hazelnuts are roasted at the company’s headquarters in Switzerland,” – states the head of purchasing at Camille Bloch and director of CB Georgia, René Meier.
Negotiations with the company have been going on for several years, but entered the final phase in January 2020 after a meeting between the Prime Minister of Georgia and the owner of the company in Davos. With the support of the Invest in Georgia’s investment team, the company has accumulated detailed information about the country’s investment potential and decided to start operations in Georgia. The Swiss Embassy in Georgia and the Georgian Embassy in Switzerland actively participated in the process.